Category Archives: All

Why We Love Small Business, and You Should Too – iPage Blog

In celebration of National Small Business Week 2018, we can’t help but think how important small businesses are for the continued success of iPage. Not only are we inspired by their creativity and sense of adventure; we also recognize they have become an integral part of the entire American economy. You will be inspired too, once you […]

Keys for Small Business Marketing in Social Media Usage in 2018

According to social media usage research conducted by Smart Insights, 65 percent of Americans use at least one social network. Ten years ago, just 7 percent of Americans used social media. Over the last decade, social media has grown from something only used by teens into a must-have communication tool used by the majority of […]

How to Know When You’re Ready to Rebrand Your Small Business

When you first start a small business, branding is often an ideal vision of the image you want to project. You pour your time, effort, and budget into crafting the right tone and personality. But the bigger your business grows, the more you realize your brand doesn’t fully capture the value you provide. Just like […]

Eight reasons why every small business needs to have a blog

A blog is technically a base for customers to read all about their favourite companies and their news, while also grasping a better understanding of what they do and what they’re all about. The majority of the time, a business blog creates great content and therefore brings in more traffic. Here are eight reasons on […]

22 Industries That Are Cashing in on Mobile Marketing

Let’s talk about refrigerator magnets. I’m in the kitchen considering my sad spread of questionable leftovers when I notice the phone number for Thai delivery on the freezer door right before me. Done. Now let’s talk about bookmarks. Like many, I get my news online, and once I found a couple sites I trusted, I bookmarked […]

How B2B Can Leverage off Mobile

It’s safe to say that mobile internet usage has finally surpass desktop internet use. This is such a large milestone for mobile — Remember a few years ago when we were all glued to our computer screens? This has been a long time coming, and while an expected and inevitable transition, it will have resounding effects on how all […]

How to keep your business real in the digital age

Everyone has a situational persona, and most of us have many. Sometimes we’re oblivious to our own and acutely aware of other people’s, like the friend who becomes a foodie whenever you’re treating. But our many selves aren’t limited to “real” life anymore. Twitter helps you craft a new & improved you 140 characters at a time and […]

Deciding between Mobile Website or Mobile App?

There’s always been a debate as to whether you need a mobile app or a mobile website for your business. The truth is, both are equally as important. But what if you don’t have the resources to produce both? We’ve got the solution! We’re proud to announce the release of a completely NEW HTML5 app. Our […]

Why You Need High Quality Apps to Stay Relevant

The app marketplace has vaulted into the millions but in some ways nothing has changed. Consumers only use about 26 or 27 apps a month, according to a Nielsen report. The time consumers spend with those apps is increasing though– up 63% over the past two years. In the fourth quarter of 2012, consumers spent […]